Create jobs at Purina for young people across Europe
Our Goals
By 2016
We are committed to creating 1,500 job opportunities and traineeships for young people below the age of 30 at Nestlé Purina in Europe.
Our Point of View
Youth unemployment is a major issue across Europe, with one in four young Europeans affected, so we recognise that attracting and retaining great people is critical for us as a company and ensuring a bright future for pets.
In addition, under 30-year-olds are the next generation of pet owners so they will play an important role in promoting the health and wellbeing of the pets of the future and helping their pet-loving peers.
Building on Nestlé CSV
In 2013, Nestlé announced the launch of the Youth Employment Initiative that will create 20,000 new opportunities for people under 30 across Europe by 2016.
Nestlé Commitment: offer 20,000 job opportunities for young people in Europe

Let’s go to work…
Across Europe, Purina has created 1,000 jobs in 2015 with a total target of 1,500 set for 2016 as part of the Nestlé Youth Employment Initiative.
Here in the UK, four apprentices joined the Purina family at our factory sites at Wisbech and Sudbury in 2015 and further apprenticeship opportunities are being made available at our factory sites over the next three years. We also sponsor two students each year on the three year Fast Start Chartered Management Degree Apprenticeship Programme. This includes a degree at Sheffield Hallam’s Business School as well offering experience in different parts of our business.
Our other commitments
Remove artificial colourants from our products
Many of our products are already free from artificial colourants. By 2023 all will be.
Deliver accessible product information and pet care advice
We believe in empowering consumers to make informed choices.
Promote pets in the workplace
We want to use our expertise in allowing pets in our offices to help other companies do the same.
Promote responsible pet ownership programmes for children
We want to help educate more children across Europe to learn about responsible pet ownership.
Implement responsible sourcing
We’re committed to ensuring that we and our suppliers act in a responsible and sustainable way.
Lead the industry in pet nutrition and health research
As a company of pet lovers we are dedicated to leading the way in keeping pets healthy and happy, through industry leading nutrition and pet understanding.
Help reduce the risk of pet obesity through collaborative prevention programmes
At Purina, we want to raise greater awareness of pet obesity and work with partners to create holistic prevention programmes.
Improve the environmental performance of Purina’s packaging
We have an obligation to reduce our environmental impact and encourage recycling.
Promote pet adoption through collaborations and partnerships
We want to help more pets find loving homes.